Glasgow Chamber Of Commerce

Taking place in 14 different cities spread around the world, Social Media Week 2012 was a no small operation.

Glasgow was one of the host cities, playing a role in the overall itinerary for the second year in a row.

All happening between September 24 and 28, the event reflected upon "the global impact of social media and its role as a catalyst in driving cultural, political, economic and social change".

Numerous venues across the city hosted a wide range of talks, workshops and seminars as part of the overall Glasgow Social Media Week itinerary, with many key players from within the digital sector visiting the city to both attend events and offer their expertise.

Social Media Week  attempts to explore the social, cultural and economic impact of social media. Their overall goal is to help people and organisations connect through collaboration, learning and the sharing of ideas and information.

Glasgow Chamber of Commerce also played its part in the programme, hosting a lively event in Hummingbird under the title of 'a blether, a bite and a pint'.

Taking place on Thursday night, discussions ranged from the next big thing in social media to speculations on if the various different mediums allow everyone to become entrepreneurs, connecting directly with customers while missing out traditional channels.

The floor was thrown open to the audience with an interesting selection of ideas, thoughts and arguments being presented from the busy crowd.

Speaking about the event, Simon Gwynn, Glasgow Chamber of Commerce's events and online coordinator, said: "Social media has become an ingrained part of the ever expanding toolkits available to businesses, helping them to grow, connect and communicate.

"Events like Social Media week allow practitioners to share ideas on technique, theory and day to day practice of using social media for commerce and trade. With such a varied selection of activities taking place over the last week, everyone at the Chamber was hugely impressed with this year's line up and is very much looking forward to 2013 bill."

The event 'A Blether, A Bite and a Beer' was supported by